Each of BYUtv’s Marketing Managers are assigned a handful of shows/properties within the network’s programming. They are responsible for coordinating and executing the complete marketing strategy for the assigned shows.
The purpose of this role is to serve alongside one of BYUtv’s Marketing Managers to assist and collaborate on the marketing efforts for the assigned shows.
This position will gain experience across all aspects of marketing ranging from social media management and digital ads to analytics and content strategy. If it’s part of marketing…you’ll probably get a chance to do it.
This job is 20 hours per week.
Execution duties include, but are not limited, to:
-Participating in planning and strategy for marketing campaigns across all disciplines
-Providing creative input for content selection and creation
-Managing the social media posting calendar for multiple shows.
-Keeping up-to-date on marketing trends and best practices
-Performing regular analysis of marketing efforts and reports.
-Periodically helping with off-site marketing shoots and events.
-Being able to assist the marketing manager with any other tasks that need completion.
Coordination duties include, but are not limited, to:
-Working with contracted agencies to provide assistance and asset management (videos, graphics, etc.)
-Keeping track of creative services/video promotions work order requests and facilitate file transfers
-Managing orders for prizes from social media contests and ensure their delivery to recipients
-Excellent Writer: Be an exceptional writer with no spelling errors and have the ability to write in different voices, and represent each brand effectively.
-Strategic Thinker: Be able think critically about the goals for each show and how to communicate effectively with existing or potential fans through marketing.
-Organized and Proactive: Be extremely organized, deadline-conscious, and have the ability to juggle tasks well and wear multiple hats.
-Expert Communicator: Know how to portray the correct messages to the correct audience through the correct marketing channels
-Social Media Extraordinaire: Be able to understand and comfortably use various social media platforms and cross-promote content successfully.
-Graphic Design/Minor Video Editing a plus: Have working knowledge of the Adobe Creative Suite to assist in editing videos, and generating appropriate and appealing content.
-Communications, Marketing, Advertising, English, or related major a plus
Please email resume and cover letter to firstname.lastname@example.org.
Must have regular and consistent attendance at scheduled shift.